NIKE TO RELAUNCH KOBE BRYANT'S SHOE LINE
- Lanz Nonato
- Jul 3, 2023
- 1 min read
Updated: Aug 8, 2023

Nike announced on Friday that it will relaunch Kobe Bryant's signature shoe line this summer. The line will be released in advance of Kobe Day on August 24, which marks the anniversary of Bryant's two jersey numbers, 8 and 24.
The relaunch of the Kobe line comes after a brief hiatus. Nike and Bryant's estate ended their partnership in 2021, but they struck a new deal the following year. The new deal allows Nike to continue to produce Kobe shoes and apparel, and it also gives the company the rights to create products inspired by Bryant's daughter, Gianna, who died in the same helicopter crash that killed her father in 2020.
In addition to shoes, the relaunched Kobe line will also include apparel and accessories. Nike has said that it plans to release a variety of items, including t-shirts, hoodies, hats, and backpacks. The apparel will be designed to reflect Bryant's style and personality, and it is sure to be popular with fans of the late NBA star.
Nike has not yet released any details about the specific shoes or apparel that will be included in the relaunched Kobe line. However, the company has said that it plans to release a mix of new and old models, as well as products that honor Bryant's legacy.
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